Zorpidis Travel
Digital Marketing, Offline Marketing for a Travel Agency
Copywriting·Google Ads·Meta Ads·Offline Marketing·Performance Management·Social Media Management
Project Goal
Strengthen brand visibility, increase seasonal bookings and establish a consistent multi-channel presence across digital and traditional media.
Scope Of Work
Social media management, Meta advertising campaigns, TV spots, radio spots, video production, copywriting, campaign development, print design (brochures, posters, travel programs, coupons), and integrated communication strategy.
From seasonal visibility to a fully integrated marketing presence. Travel experiences transformed into multi-channel storytelling. A tourism brand positioned to inspire and convert.
Project Overview
Since March 2025, DigiGlow Media has served as the strategic marketing partner of Zorpidis Travel, managing a fully integrated communication ecosystem across digital and offline channels.
A multi-layered strategy was developed to align performance marketing with strong brand storytelling. Social media management and Meta advertising campaigns were supported by structured copywriting, ensuring clarity of message and persuasive communication across all platforms.
- Multi-channel travel marketing campaigns
- Performance advertising for bookings growth
- Video storytelling for destinations
- Integrated online & offline promotion
Plan of Action
Beyond digital, the brand expanded into traditional media through television and radio spots, supported by campaign-driven scripts and strategic messaging. At the same time, high-quality video production and destination storytelling strengthened visual identity and audience engagement.
A complete range of print materials — including brochures, posters, travel programs and promotional coupons — was designed and developed to maintain brand consistency across every customer touchpoint.
Conclusion
Through integrated campaigns, structured messaging and consistent copywriting, Zorpidis Travel evolved into a strong, multi-channel tourism brand positioned for sustained growth.
